Manchester’s newly-opened entertainment space Love Factory has unveiled its plans for the Qatar World Cup.
The adaptive venue, hidden in plain sight on Dantzic Street behind Manchester’s
landmark N.O.M.A, is poised to be the city’s brand-new cultural destination and will be pulling out all the stops for this year’s World Cup.
Throughout the tournament, Love Factory x Qatar World Cup 2022 will project each game out on its huge indoor central screen alongside additional projectors throughout the venue, meaning all guests, no matter where they are sat, will have a perfect and uninterrupted view of the game.
Love Factory
Guests can also catch the action from the dedicated Singing Terraces – a standing area as an ode to the days when football grounds rarely had seating.
Pushing boundaries beyond the usual screening, Love Factory x Qatar World Cup 2022 will also host live halftime punditry and commentators from talkSPORT, providing site-specific match commentary for a genuine one-off experience.
For those who want to experience the World Cup as a group, Love Factory boasts a number of Hospitality Boxes, which come kitted out with state-of-the-art flatscreens and fine-tuned sound systems.
Love Factory
And wherever guests choose to base themselves, each zone will be within easy reach of an
extensive food and drink selection from a selection of the North West’s leading independent traders, including Ate Days A Week, who will be serving a special rotating pie menu made for different countries playing.
More food and drink traders will be announced in the coming weeks.
On the drinks side of things, Carling Brewery will be sponsoring the Official Carling Fan Zone, which will take over the cavernous warehouse alongside General Seating.
Love Factory
Love Factory will also host a number of unique touchpoints with exclusive items up for grabs, such as Copa 90 boot, classic football shirts worn by the world’s most legendary squads, archive images and rare posters.
Limited coaching sessions with Football Kings will also be available for kids between five and thirteen outside the ticketed match days.
Tickets for Love Factory x Qatar World Cup 2022 are £5 for Standing, £7 for Seating and
£10 for Hospitality Seating.