Salford Rum launches new honeycomb, caramel and butterscotch rum to celebrate worker bees

Salford Rum Company has teamed up with Manchester-based beekeepers to create a new honeycomb flavoured rum.

The Salford Rum Company, created in 2018, is a luxury local premium rum created by rugby-league-playing high school pals James Harrison and Tommy Gaughan. 

Created to celebrate the history, heritage and people of Salford Docks throughout the late 1800s and early 1900s – which became the third-largest port in the UK – Salford rum takes inspiration from the rums of the Caribbean. 

The brand new Salford Honey Rum is distilled and bottled in the shadows of the old docks and created as a tribute to Salford’s Worker Bees.

Created in partnership with The Finest Honey, a beekeeping collective that sells surplus honey and sources honey from rescue bees.

The floral honey adds a sweetness coupled with intense golden spiced liquid rum to create a well-balanced flavour with honeycomb, caramel and butterscotch notes on the palate.

Presented in a rose gold foil print with a honeycomb motif designed by Dave Draws, the bottle also dons a worker bee on the seal and cap. 

Salford Rum co-founder James Harrison, said: “To coin a local phrase, we are absolutely ‘buzzing’ to launch the Honey Rum to our product portfolio.

“This third expression has been a long time coming and we have taken time to ensure it hits the right note with the UK’s growing number of spiced and premium rum drinkers.

“It’s great to partner with The Finest Honey, too – it’s a fantastic organisation that sells surplus honey from a range of regional producers, and the link-up is testimony to how we work in Manchester and Salford – collaboratively and for the greater good.

“Our products have developed a cult following regionally and are starting to gain a following nationally, too.

“We look forward to seeing how much our fans love the new Honey Rum, and how they use it creatively to make amazing cocktails and incredible creations at home.”

The preorder for the second batch was limited to 200 bottles, each individually numbered and they have already sold out. 

Keep an eye on their socials for the restock!